| 2:00 pm–3:00 pm |
MBX Conference Sessions
Software Platforms for Mobile and Wireless ComputingA debate is brewing - what is the best software environment for mobile devices? Is a robust operating system required, along with support for third-party applications, or will a more contained and manageable smartphone platform ultimately be preferred? How can software for mobile devices be economically and reliably developed? What are the security and management requirements for mobile devices? How will information be managed and distributed in a highly-mobile world? This session has the answers. Moderator - Michael Miller, SVP, Technology Strategy, Ziff Brothers Investments Michael J. Miller is senior vice president for technology strategy at Ziff Brothers Investments, a private investment firm. Until late 2006, Miller was the Chief Content Officer for Ziff Davis Media, responsible for overseeing the editorial positions of Ziff Davis's magazines, websites, and events. As Editorial Director for Ziff Davis Publishing since 1997, Miller took an active role in helping to identify new editorial needs in the marketplace and in shaping the editorial positioning of every Ziff Davis title. From 1991 to 2005, Miller was editor-in-chief of PC Magazine, responsible for the editorial direction, quality and presentation of the world's largest computer publication. Under Miller's supervision, PC Magazine grew to have the largest Readership of any technology publication in the world. PC Magazine has grown and evolved its pioneering online work as well, evolving from its successful PCMagNet service on CompuServe to become one of the earliest and most successful Web sites.
Speaker - Alan Lysne, CEO, Cascade Mobile As CEO of Cascada Mobile, Alan Lysne guides the company's growth and strategic direction with responsibility for identifying new opportunities and markets. Alan has over 13 years of experience in the communications and mobile software industry both in start ups and large companies. Prior to joining Cascada Mobile, Alan was a VP at Comverse where he ran the Toronto office and oversaw the self service and CRM software groups. Previously, Alan was the co-founder and CTO of Davinci Technologies which was acquired by CSG Systems and subsequently Comverse. Before starting Davinci, Alan was a management consultant at Accenture serving telecommunications clients across North America. Alan holds an Honors Electrical Engineering degree from Queen's University in Kingston, Ontario.
Speaker - Alex Muller, CEO, Slifter Alex Muller founded Slifter in 2005, a mobile marketing company focused on using wireless and LBS technologies to connect consumers with local retail stores. A year later, Alex launched the first location based product search engine for mobile devices. Slifter enables shoppers to search and share nearly 250 million products and promotions at over 150,000 U.S. locations, such as Best Buy; Toys"R"Us; Circuit City; Wal-Mart; Home Depot; Macy's and more, straight from their cell phones. Previously, Alex Muller co-founded, Evolve Living in 1999, a San Francisco-based company that used Internet applications to help businesses manage environmental and other non-financial performance metrics. A year later, Muller went on to coordinate the development and release of the consumer site PSN.com, a Latin-American version of ESPN.com. While at PSN.com he lead the company's adoption of sophisticated internet marketing techniques, created a beta version of PSN mobile, as well as a CRM database of opt-in SMS consumers. In 2001, Ecos Technologies purchased Evolve Living and its intellectual property. At this time, Muller returned to the company to serve as the SVP of Product Development and Management. At the start of 2004 Muller joined Linkshare to lead their product team, where he was responsible for the technology development and strategy across all their product lines. Muller designed the "next generation" product data distribution system that moved 100 million products per day for online mega-online retailers, like Overstock, Shop.com, Walmart and Target. . Muller received his MBA from the Tepper School of Business at Carnegie Mellon University, and an MS in Engineering from CMU. Previous to his graduate studies he received a BS in Mechanical Engineering from Tufts University.
Speaker - David Birnbach, CEO, Vaultus Mobile Technologies Mr. Birnbach is an industry expert on the topic of "Mobility in the Enterprise," and his firm - Vaultus Mobile Technologies is a pioneer in the wireless/mobility software arena. He has 25 years experience in the software industry in both software development and sales and marketing. Prior to joining Vaultus, he served as an executive with Marketsoft, where he led the sales organizations in the U.S. and abroad. He has also held management and executive positions with Onyx Software and Digital Equipment Corporation. Mr. Birnbach holds an M.S. in Management of Technology from MIT's Sloan School of Management.
Speaker - Jeanne Kolesnik, Business Development Director, Paragon Software Group Jeanne Kolesnik is Business Development Director of Paragon Software Group's mobility division, encompassing mobile productivity applications for Enterprise, SMB and consumer markets worldwide. The division's initial goal was focused on localizing mobile software development for the Russian and Eastern European markets, and later, the development of hand-writing recognition applications along with a new and universal focus in Education, Security and Time Management. Currently, Paragon Software Group is a leading developer of innovative software for the PDA and smartphone software market. The company employs more than 200 IT professionals worldwide, and has offices in Germany, Russia, Switzerland, United States and Japan. With a decade of experience, Kolesnik has been involved in building stable partnerships with key telecom industry players all over the world, including platform enablers, mobile devices manufacturers, operators, distributors, publishers, online sales channels, and linguistic companies. As the director of Paragon's developer programs, she gained extensive experience creating value-added projects for Nokia, Sony Ericsson, Motorola, Samsung, Vodafone, Orange, Merriam-Webster, Oxford, DUDEN, PONS, and Intellicast. She also oversees the development of new markets (iPhone & iPod software) and new regions (e.g. MEA, India, APAC). Additionally, she represents the company at industry events including Mobile World Congress, CeBIT, Symbian Smartphone Show, Nokia Application Summits in EMEA, India and APAC and a number of other special events organized by Nokia, UIQ, and Symbian. Kolesnik is the company's branch director in the Netherlands and oversees all international business development activity and initiatives. Kolesnik became Business Development Director after holding a variety of management positions in marketing, sales, PR and quality assurance.
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| 3:15 pm–4:15 pm |
MBX Conference Sessions
RIM BlackBerry Software DevelopmentThe RIM BlackBerry system is one of the most successful enterprise mobile platforms ever introduced, and the platform is not standing still. With a number of exciting new models, broadening appeal, highly-visible marketing, and new software features, the BlackBerry will remain the platform of choice for many enterprises even as the platform space heats up. This session will provide the details developers need to take advantage of all the BlackBerry has to offer.
Symbian Software DevelopmentThe Symbian platform is the most popular in the world, implemented on more than half of the world's smartphones. And with the recent announcement of the Symbian Foundation and new support for leading vendors, Symbian is poised for new growth even in the face of significant competition. This session will examine the details of the Symbian OS and its development tools, and provide attendees with a complete by concise look at services and capabilities of this important platform. Speaker - Hetal Patel, Developer Consultant, Symbian Hetal Patel is based at Symbian's offices in Foster City, California, where he manages technical engagements with partners in the Symbian ecosystem. An expert in Symbian OS software development and architectural design, Hetal advises leading handset manufacturers, network operators, and component technology providers on best practices for designing Symbian OS applications and services. A frequent presenter in the software development community, Hetal joined Symbian in 2000 and holds a BSc in Computer Science with Cognitive Science from University College London in the United Kingdom.
| | Friday, September 19 |
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| 11:30 am–12:30 pm |
MBX Conference Sessions
Microsoft Windows Mobile Software DevelopmentThe Windows Mobile software platform helped create the category of smart mobile phones and devices and is arguably the most mature of the current mobile platforms. Leveraging decades of server, desktop and mobile experience come learn how the Windows Mobile platform is evolving. The operating system, software development frameworks, tools and hardware capabilities of the Windows Mobile architecture will be presented in this session. Come see what is new in the most mature mobile device platform. Speaker - Nathan Clevenger, Enterprise Editor, SmartPhone Magazine Mr. Clevenger is currently the Enterprise Editor for Smartphone & Pocket PC magazine and runs the Enterprise Mobility Solutions practice at ITR Group, a Microsoft Gold Certified consulting firm. He was previously the Chief Software Architect for Mobiliam, a leading provider of enterprise-class mobile/wireless software products, and has been developing mobile software for more than 9 years. He is regarded as one of the industry's foremost experts in enterprise mobility, having received the 2003 Pocket PC Community Outstanding Achievement Award for tirelessly educating the marketplace about the true potential for mobile technology within business. In addition to serving as Chairman of the Mobile Development Association, he was the founder of Clevrware, a mobile software development and consulting firm acquired by Mobiliam in 2003 . An avid evangelist of mobile computing, he is dedicated to raising awareness of the potential for this technology in business. He writes for a variety of technical and business publications, and speaks at industry events such as Comdex, CeBIT America, CTIA, Planet PDA, and the Pocket PC Summit.
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